Marktest Groups application for iPhone allows you to stay in touch with the most relevant and up-to-date information about surveys conducted by the different companies inside Marktest Group. Anywhere, anytime, and with a friendly interface, it lets you access key figures and facts regarding the media and advertising market. Also, it allows you to get to know the companies that form Marktest Group and access their websites.
Key features:
• News – Consult detailed analysis from surveys made by Marktest Group, as well as the most relevant news about the media research market. Access exclusive information produced inside Marktest Group and by reference parties in the sector. Get to know the national key indicators and understand the behavior of the media and advertising market.
• TV ratings – Daily monitor the TV ratings with results from Marktest Audimetria / Kantar Media. Find out the audience share by channel and the top TV programs.
• Observatory – Keep in touch with the main media indicators: TV news share by channel, main web domains accessed by Portuguese internet users, evolution of the advertising investment, among others.